The consumer goods industry is wide and varied including the sub-sectors within the industry. Opportunities exist for both large and small companies across the spectrum of sub-sectors that make up the consumer products landscape. Because the market is broad and open, the typical consumer is receptive to both domestic and imported brands.
The consumer goods industry is wide and varied including the sub-sectors within the industry. Opportunities exist for both large and small companies across the spectrum of sub-sectors that make up the consumer products landscape. Because the market is broad and open, the typical consumer is receptive to both domestic and imported brands. The recent trend shows that the consumer goods market sector is experiencing tough competition involving, product innovation, manufacturing, branding and marketing.
In fact, following area unique set of circumstances, which are making consumer product innovation challenging
- Life cycles are becoming increasingly compressed
- Digitally savvy and sophisticated consumers are demanding greener, more functional, more cost-effective and more personalized products
- CPG companies are expanding into new geographic markets, resulting in new consumer tastes to serve and increasing regulation
In an industry marked by tight margins, the cost burden of sub-optimal product development is significant. Equally critical are product and process innovations that reduce unit costs and increase operating efficiency. The R&D function remains the primary engine for these types of innovation, and there are opportunities to recharge the engine by focusing on game-changing new product development. Transforming R&D in this way involves four imperatives: adopting global/multi-local operating model; digitizing product lifecycle management; disaggregating R&D; and the continuous pursuit of operational excellence.
We offer product engineering services to the consumer goods industry in the areas of research, innovation, mechanical, embedded electronics, and technical publication. We have extensive experience in the consumer product segments including several innovative mechanical & electronic products. We have worked on various Consumer Product Development programs for various developed and emerging market.
We partner with our customers to improve safety and reliability, lower the engineering costs, apply tailor made processes and methodologies thus minimizing the risk and maximizing the quality of the product.
We have got an independent team looking after the consumer electronics industry sub-sectors including: appliances; toys; furniture and home furnishings; recreational boats; recreational vehicles (RVs); motorcycles; games; gifts; greeting cards; school & office products; jewellery; sporting goods; musical instruments; processed foods & beverages, including water, juices, beer, wine, spirits, and all non-alcoholic beverages, household cleaning products, but also home appliances, electronic goods and automobile products in their design, development, validation, optimization, production process optimization, manufacturing support and after sales Reverse & Re-Engineering and technical publications.